What to Write on your Blog and Why

Maintaining a ‘blog’ or news section on your website is a great way of updating customers about news, views and events from your business or industry. Not to mention it’s very search engine friendly and will keep your website well ranked (and therefore found) in Google and other search engines.

If you have a five page site and no blog, then you have five chances to rank in search engines. If you have a five page site and a blog with hundreds of posts, you have hundreds of chances to rank. A recent survey suggests that companies who blog receive 97% more inbound links than those who don’t. Inbound links are important because they signal authority to search engines, thus increasing your chances of getting found in those search engines. Read more